Pay Per Click Services
Lakeville Digital manages paid search and display campaigns in Google, Bing, LinkedIn and Facebook. We are Google AdWords Qualified and a Certified Google Partner. We ensure that your paid campaigns are getting a good return on your investments. We have over 12 years experience in managing pay per click campaigns.
Our costs are very reasonable and quite frankly lower than most of the agencies that we compete with, yet our results are on par or better. By being a Google Partner, we frequently consult with Google and get feedback on the performance of the campaigns. This assures that we are always using best practices in setting up and managing campaigns.
Our set up includes:
- Extensive keyword research that will find the keywords most likely to result in quality leads.
- We write compelling ads.
- We determine the best geographic locations and times to show your ads
- We develop conversion tracking that could include phone calls, form submissions, newsletter signups or downloads.
- You determine the budget, we optimize the campaigns accordingly.
On Going Management:
- We monitor results such as conversions and key indicators from Google analytics; we adjust campaigns to maximize conversions.
- We are continuously experimenting with different parameters to determine the best settings for your campaign.
- We periodically consult with Google on specific campaigns to gain their unique insights.
We provide summary level reports on a weekly or monthly basis and detailed comprehensive reports when our customers ask for them.
The result is high quality; optimized campaigns that help your business grow with qualified leads.